Josh Garner Design / Google Ads management
Be there when
they’re ready.
Make the click count.
Reach people looking for what you offer. We connect Google Ads strategy, compelling creative, and a clear landing page experience to help turn search intent into meaningful inquiries and sales.
Launching your first campaign or improving what’s already running.
One goal. A connected campaign.
From search to next step.
The right message.
An ad that connects their search with your offer.
A clear destination.
A landing page that answers questions and guides action.
A measurable next step.
Track the inquiry or purchase. Use what you learn to refine.
Strategy → Ads → Landing page → Measurement → Optimization
Google Ads services
Every click needs
a plan behind it.
From the first keyword to the follow-up, we build campaigns around your offer, your customers, and the actions that matter to your business.
Strategy & account review
Start with your offer, audience, service area, and goals. We review existing campaigns or map out a focused plan for a new account.
Keywords & ad creative
Connect customer intent with relevant keywords, clear ad copy, and useful assets. Refine search terms and exclusions as the campaign learns.
Landing page alignment
Give each click a clear next step. We review message match, mobile usability, calls to action, and forms, with page design scoped when needed.
Conversion tracking
Define the actions that matter—qualified inquiries, calls, or purchases—and configure and test measurement around those goals.
Budget & bid management
Allocate spend around your priorities. Review bidding, targeting, and campaign settings using performance data and the quality of the leads you receive.
Testing & ongoing refinement
Improve the pieces together: ads, audiences, search terms, and the post-click experience. Keep a clear record of what changed and what comes next.
The process
A focused launch.
A continuous learning loop.
Start with a clear direction, establish reliable measurement, and use real campaign feedback to decide what to do next.
Define what success means.
Clarify your offer, audience, service area, budget, and sales process. Review the account and landing pages, then agree on campaign priorities.
Connect the pieces.
Develop campaign structure and ads, align the destination, and test the key conversion paths. Review the setup before campaigns go live.
Make the next move informed.
Review search terms, spend, and conversion signals. Test focused changes and bring your team’s feedback on lead quality into the decisions.
Campaign types
The right format.
For the right objective.
We recommend a focused campaign mix based on your goals, available creative, measurement, and budget. You don’t need every channel to get started.
Search campaigns
Reach people searching for relevant services and products. Pair focused keyword themes with ad copy and landing pages that answer the same need.
Shopping campaigns
Show product-led offers using a well-maintained product feed. Plan around catalog quality, pricing, margins, and purchase tracking.
Display & video campaigns
Introduce your offer through visual creative, or reconnect with eligible audiences. Choose placements and messages around a clear awareness or consideration goal.
Performance Max campaigns
Explore a goal-based campaign across Google’s advertising channels when your creative, product data where relevant, and conversion measurement can support it.
Campaign selection and audience use depend on account eligibility, available assets, and applicable platform policies.
Reporting & optimization
Know what changed.
Understand what’s next.
Get a clear view of campaign performance, the work behind it, and the next priorities. We connect the numbers to your business context, with reporting cadence agreed in your proposal.
The goal is better decisions: where to keep testing, what needs attention, and when the landing page or sales process needs a closer look.
Spend & traffic
Where the budget went and which campaigns attracted visits.
Conversions & cost
Tracked actions and the cost to generate them.
Quality & value
Lead feedback and sales value where reliable data is available.
Tests & next steps
What we changed, what we learned, and the next priorities.
Pricing & engagement
A scope that fits.
A budget you understand.
Your campaign should fit your business stage and goals. We’ll outline the work, management fee, and recommended ad budget before you decide to move forward.
Start with a campaign conversation.
- New account setup or existing campaign review
- A defined campaign and measurement scope
- Ongoing management and reporting options
- Landing page support scoped to your needs
Ad spend is paid to Google separately from management fees. Setup costs, deliverables, and engagement terms are confirmed in your proposal.
Google Ads / Frequently asked questions
Clear answers.
Before the first click.
What to know about PPC management, campaign budgets, measurement, and working with Josh Garner Design.
What is Google PPC advertising?
Google PPC, or pay-per-click advertising, is paid advertising that can help your business reach people searching for relevant products or services. In a PPC campaign, you pay when someone clicks your ad. Google Ads also supports campaign formats with other bidding and charging models.
What does Google Ads management include?
Josh Garner Design’s proposed scope can include account review, campaign strategy, keyword research, ad copy, conversion tracking, budget management, ongoing optimization, and reporting. Your proposal confirms the deliverables and any separate landing page work before the engagement begins.
How much does Google Ads management cost?
Management is quoted around your account, campaign scope, tracking needs, and goals. Your proposal separates management fees, any setup or landing page work, and the advertising budget paid to Google. Contact Josh Garner Design for a tailored quote.
What advertising budget do I need?
The right budget depends on your market, competition, service area, and the value of a customer. We discuss a practical starting budget and the data needed to evaluate it before recommending a campaign scope.
How quickly will I see results?
Ads can begin generating traffic after approval and launch, but reliable performance takes time to evaluate. Timing depends on your budget, competition, conversion volume, and sales cycle. No fixed number of leads, sales, or return on ad spend is guaranteed.
Do I need a dedicated landing page?
A dedicated landing page is useful when your existing website does not closely match the ad’s offer or make the next step clear. We review your current page first and recommend focused improvements or a new page where appropriate. New page design is scoped separately when needed.
Can you work with an existing Google Ads account?
Yes. We can review an existing account, its campaign structure, tracking, and available performance history before recommending changes. You retain ownership of your account, with access arranged for management.
How will I know whether my campaigns are working?
We agree on the outcomes to measure, then report on spend, tracked conversions, cost per conversion, and the available evidence of lead quality or sales value. Reports explain what changed, what we learned, and what we recommend next. Reporting cadence is confirmed in your proposal.
What is the difference between Google Ads and SEO?
Google Ads buys paid visibility; SEO works to improve visibility in organic search results. Ads can support a focused offer while SEO builds your website’s longer-term search presence. They serve different roles and can work together.
Let’s give your campaign a direction
What should your
next click lead to?
Tell us what you offer, where you want to reach customers, and what a valuable inquiry or sale looks like. Share your website and whether you’re already running Google Ads.
Let’s talk Google Ads hello@joshgarnerdesign.com · Opens your email app.